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Designing effective instruction / Gary R. Morrison, Steven M. Ross, Jerrold E. Kemp

By: Contributor(s): Material type: TextTextPublication details: Hoboken, NJ : J. Wiley, 2007.Edition: 5th edDescription: xviii, 441 p. : ill., map ; 24 cmISBN:
  • 0470074264 (pbk. : alk. paper)
  • 9780470074268
Subject(s): DDC classification:
  • 371.3 MOR
Summary: "This valuable resource provides instructional designers with the guidance they need to meet the challenge of creating effective and efficient instruction. Maintaining a careful balance between theory and application, the Fourth Edition presents a practical, easy-to-follow approach to instructional design that can be applied to K-12 classrooms, higher education, distance education, and business programs. The authors incorporate behavioral and cognitive approaches into their model, so that readers can reap the benefits of both.
Item type: Books
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Includes bibliographical references and index.

"This valuable resource provides instructional designers with the guidance they need to meet the challenge of creating effective and efficient instruction. Maintaining a careful balance between theory and application, the Fourth Edition presents a practical, easy-to-follow approach to instructional design that can be applied to K-12 classrooms, higher education, distance education, and business programs. The authors incorporate behavioral and cognitive approaches into their model, so that readers can reap the benefits of both.

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