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Brain storming for creativity and innovation / Promod Batra, Susan Brady Maitra and Vijay Batra.

By: Contributor(s): Material type: TextTextPublication details: New Delhi : Think Inc., 2001.Description: 327 p. : ill. ; 21.5 cmISBN:
  • 9788187570202
Subject(s): DDC classification:
  • 153.4 BAT
Summary: Organizations are becoming more interested in innovation and creativity, but how can these practices be fostered? Psychologist Peter Quarry interviews Yvonne Adele and investigates practical ways to help staff access creative thinking. Topics include: what is innovation, defining the business challenge, and creative brainstorming exercises.
Item type: Books
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Current library Call number Status Barcode
Paro College Library 153.4 BAT (Browse shelf(Opens below)) Available A00235


Organizations are becoming more interested in innovation and creativity, but how can these practices be fostered? Psychologist Peter Quarry interviews Yvonne Adele and investigates practical ways to help staff access creative thinking. Topics include: what is innovation, defining the business challenge, and creative brainstorming exercises.

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