TY - BOOK AU - Middaugh, Michael F. TI - Planning and assessment in higher educaion: : demonstrating institutional effectiveness SN - 9780470400906 U1 - 378.107 MID PY - 2010/// CY - USA PB - Jossey Bass KW - Education, Higher KW - Planning KW - Universities and colleges KW - Administration KW - Standards KW - Economic aspects KW - Educational evaluation KW - Educational accountability N1 - Includes bibliography references and index N2 - In this era of increasing pressure on higher education institutions for accountability, Planning and Assessment in Higher Education is an essential resource for college and university leaders and staff charged with the task of providing evidence of institutional effectiveness. Michael F. Middaugh, a noted expert in the field, shows how colleges and universities can successfully measure student learning and institutional effectiveness and use these results to create more efficient communications with both internal and external constituencies as well as promote institutional effectiveness to sup. ER -